Making sustainable food, convenient

Sustainable food is not one size fits all, the way people view sustainability, particularly around food, varies hugely. But we know that our consumers are keen to eat more sustainably. 74% of people have a positive perception of sustainable food, according to our second international food barometer. 

We also know that while working, convenience is a top driver of food choice, as the eating habits of our consumers evolve, the way we deliver food services needs to evolve too. Sustainable food needs to also be convenient food to be right for our clients and consumers. Here are some examples of how we are making convenient and sustainable food a reality all over the world:

Saving precious resources as well as reducing food waste doesn’t mean a compromise on quality or taste. Smart kitchen technology also reduces preparation time and enables us to always serve fresh food, as portions are instantly prepared before serving. This is much more convenient for our consumers who we know like the option to be able to eat at different times during the day. The fact that consumer satisfaction levels have increased by 12% across these 210 smart kitchens says it all.